2025 BRIDES on a budget are making a beeline for Primark, to fill their baskets with the retail giant’s stunning bridal collection.
The pocket-friendly pieces are perfect for hen do outfits or celebratory evenings, and feature sleek and sophisticated designs.
Anyone struggling with the costs of funding a wedding will also love the low prices of the range.
It comes as Primark’s Edinburgh branch shared a clip to TikTok, showing off the dreamy collection from their account @prmrkedinburgh.
They captioned their post: “Bride party look here! We’ve got you covered for your hen parties, your evening dinners or your bridal brunches!”
Their video showed off some stunning items in the collection, including a gorgeous single-breasted blazer for just £24.
The blazer is part of a matching co-ord set, for brides wanting an edgier look than the traditional dress.
There was also a stunning crew neck longline waistcoat for £16.
Paired with matching white trousers and a cute pair of heels, it made the perfect outfit for a hen do brunch.
And for those looking for a classy-yet-fun look, there’s also a gorgeous high neck mini dress for just £14.
There were even some trendy bridal accessories, like a cute beaded bow necklace for just £4 and some adorable bow clips for £4.50.
Viewers react
Users were quick to flood the comment section with praise for the collection.
“I need to go here,” said one person.
“Woah,” said another.
“Such a cool range, guarantee that you can get the right styles and sizes by using click and collect!” wrote another person.
Primark’s bridal collection
In recent years, Primark have blown shoppers away with their affordable ranges of fashionable bridal wear.
They’ve managed to keep prices low while keeping up with the latest trends – with items that look like they’d cost way more than their price tag.
Earlier this year, brides-to-be race to Primark to get their hands on ‘really cute’ £8 T-shirts that are a ‘need’ before the wedding.
The bridal-themed graphic tees come in a selection of styles – with options for both the bride and her friends.
For an understated look, there’s a simple white T-shirt with ‘bride’ embroidered across the front in blue writing.
But there are also cute options that incorporate the continuing bow trend.
Primark’s history
PRIMARK first opened in 1969 as Pennies in Dublin, hoping to provide affordable fashion in Ireland.
A Primark store officially opened as Primark in 1974 in Derby.
The retailer now has 193 stores across the UK and 441 stores worldwide with a goal of running 530 stores by the end of 2026.
