EMMA Sleep, one of Sun Shopping’s favourite mattress brands, pulls out all of the stops when it comes to your sleep setup.
However, there’s no denying that its products are quite pricey, so, if you’re hoping to save on a quality mattress, you’ll want to check out this year’s Black Friday deals.
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Emma Sleep sale
Black Friday is the prime time to snag a quality mattress at a fraction of its usual price.
Last year, discounts reached up to 50% on popular mattresses, with additional markdowns on sleep accessories and bedroom sets.
We’ve tried a couple of Emma’s mattresses and we’ve come out impressed, praising them for their comfort and support.
Ahead of this year’s Black Friday event, we’ve got all of the key dates and details you need to know, including a recap of last year’s offers.
When is Black Friday 2025?
Black Friday will officially kick off on November 28, 2025.
As part of the American shopping tradition, it always takes place the day after Thanksgiving in the US.
While many discounts start popping up before the big day, the most exciting deals usually hit on the week of Black Friday.
To make sure you’re ready, it’s a wise move to start crafting your wishlist well in advance.
Is Emma Sleep taking part in Black Friday this year?
Emma Sleep has always participated in Black Friday and we’re expecting this year to be no different.
The November sales are usually a big event, with many top mattress brands jumping to offer some of the year’s best deals and discounts.
What to expect from the Emma Sleep Black Friday sale 2025
Mattress sales are always competitive, and Black Friday kicks it up a notch.
Last year Emma Sleep launched several deals, with up to 50% off mattresses and sleep accessories, including pillows and duvets.
If previous trends are anything to go by, shoppers can expect similar savings if the brand once again participates in Black Friday.
What was in the sale last year?
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In 2024, Emma Sleep reduced several of its best-selling mattresses.
Discounts on premium pillows, mattress toppers, and duvets were also up for grabs.
Last year’s sale included:
- Luxe Cooling Mattress (Double),
£1,239£743.40 – buy here - Elite Mattress (Double),
£2,049£1,024.50 – buy here - Premium Microfibre Pillow Bundle,
£218£109 – buy here - Premium Microfibre Pillow,
£109£59.95 – buy here - Premium Topper (Double),
£465£279 – buy here - Space Optimiser Divan Bedroom Set (Double),
£1,506£903.60 – buy here - 4-Seasons Duvet (Double),
£179£107.40 – buy here
More Black Friday Mattress Deals
When is Cyber Monday 2025 and is Emma Sleep taking part?
Cyber Monday will kick off on December 1, 2025.
Typically, it’s your last chance to score great deals as the holiday shopping frenzy wraps up.
Many stores that jump in on Black Friday will also join the Cyber Monday action, so it’s a good idea to stay vigilant.
In the past, Emma, as well as its main rival Simba, have rolled out Black Friday deals early and have kept them running through the Cyber Weekend.
How much does shipping cost?
The best part about Emma Sleep is that every mattress comes with free delivery and a no-cost return policy if you’re not satisfied.
Your Emma Sleep product will arrive in pristine condition, vacuum-sealed, and shipped straight from the warehouse to your doorstep.
Plus, if you’re not completely happy, returning your items is stress-free.
Emma offers a generous 200-night risk-free trial on all mattresses and beds, giving you plenty of time to make sure it’s the perfect fit.
Does Emma Sleep offer any other discounts?
Like many other mattress brands, Emma offers impressive savings year-round, so you never have to wait long for a great deal.
This tends to water down its Black Friday and Cyber Monday deals, but it does mean shoppers are never far away from having extra money in their pockets when shopping for a mattress upgrade.
Is Black Friday a good time to buy a mattress?
In our experience, Black Friday is up there with the best times of year to buy a new mattress.
However, because mattress companies usually have sales running year-round at this point, the price reductions don’t stand out as much as they used to.
If you’re hunting for even more sleep savings, make sure to check out our best Black Friday mattress deals.
Are Emma Sleep mattresses good value?
Emma mattresses are good value for money, especially when you compare the prices with the good reviews.
Although its mattresses are a bit pricier than some traditional styles, they’re quite fairly priced among other bed-in-a-box brands.
If this year’s Black Friday savings catch your eye, it’s worth checking out our selection of mattress reviews before buying.
We’ve put several mattresses to the test including the NextGen Premium Plus Mattress, and the results speak for themselves.
Emma mattresses are known for their climate control, meaning in the warmer months you’ll stay cool and in winter you’ll stay warm.
This is especially true if you opt for the Emma Hybrid Thermosync Mattress (formerly known as the NextGen Cooling Mattress).
Many have praised the mattress for its ability to reduce the feeling of movement from your partner if your spouse tends to toss and turn in the night.
The Emma kids mattress is also a great option for growing children, with our reviewer noting that it’s “an ultra-comfortable and supportive mattress for growing children”.
How many years does an Emma mattress last?
If you purchase a mattress with Emma, you’re getting at least a 10-year guarantee.
There’s no need to worry about your mattress ‘sagging’ or becoming supportive on just one side, as Emma has designed them to provide the right amount of body support.
The guarantee is on the dimensional stability and durability of the core materials.
Of course, this doesn’t mean after 10 years you’ll no longer be able to use it – mattresses can last well beyond the guarantee if they are kept clean and in good condition.
Emma Sleep sale